Posts Tagged ‘studio’

This is a question I get most via phone, email, or messenger. Unfortunately, it’s not always as easy to answer as all that.

One person may only need a simple studio head and shoulders image on a plain, neutral background, yet the next person’s idea of a headshot might involve a full-length image on a green screen with a desk full of props in the foreground, and drop in a law library in the background with a logo overlay and six levels of retouching to choose from. This is not what I would call “a headshot,” but it could very well be the client’s only terminology they have, to convey “a marketable digital image.”

In its simplest form, “a headshot” at Newsome’s Studio is $199 for the first image purchased.

If you want your headshot to become more involved (as in the latter example), it’s not what I call “a headshot,” it’s more of “a branding session.” A branding session is a collaboration between your ideas and my skill set in bringing them to life. The cost of which, is dictated by the level of time and talent needed to bring it all together. Sometimes, additional costs are incurred, via the need to purchase a stock image to use as a background or me going on location to create that image myself. Maybe you need several “reworks” of retouching because you don’t think you look slim enough, or young enough, or whatever!

Today’s digital world has opened up an ocean of possibilities when it comes to creating a great marketable image. Retouching is no longer a simple case of removing a few blemishes. In this day of Snapchat and Instagram filters, people are accustomed to presenting themselves as younger, slimmer, and more photogenic than they might actually be in person. There is actually a real danger to a client insisting that you go what might be considered “overboard” in retouching them beyond recognition. I caution clients of that, but still, they persist.

All of this boils down to time and talent, and time and talent are the only commodities left in the equation of running a profitable photography business. I don’t sell pixels, I sell my time and my talent.

So, how much is a headshot? Well, how much of my time and talent do you expect you’ll need? It could run anywhere from $199 to $999 for that first image. The only way I can accurately answer that question is for us to have a conversation about your particular needs, but suffice it to say that “a headshot” BEGINS at $199. And no, just because you “only need it for Linkedin” doesn’t make it any less valuable to you, or any less time and talent consuming for me.

If you’re going to market yourself with it, it should be taken seriously, by you AND your photographer.

What a great time we had. A full day of mutually shared information among some of Florida’s most enthusiastic high school senior photographers. April 15th, we gathered at the Doubletree Hotel in Tampa and spent the day photographing seniors and learning how the Bumper Shot is the newest, most popular look that seniors are looking for.

Newsome’s Studio began creating Bumper Shots for seniors and commercial clients about two years ago. It quickly caught on as an exciting new look and both seniors and their parents are loving it.

A Bumper Shot is a television industry term, describing the still shot of the host and/or musical guest, sandwiched between the end of a commercial break and the return of the show, usually only on the screen for all of three seconds. Saturday Night Live is the most popular user of the “The Bumper Shot.”

Here are some of the Bumpers we created during the Bumper Shot Seminar…

Enjoy!

Yes, you can go to the drug store to get your US Passport photo updated. Yes, it’s very inexpensive and you don’t need an appointment. Yes, they will use a low resolution, consumer grade, point and shoot camera, under fluorescent lighting conditions (explaining the green tint on your face), against a window shade (that’s going to be gray instead of white). Yes, it has a good chance of being slightly blurry, because no flash was used to freeze the exposure, and yes, it has a chance of getting rejected by the US Passport Office for not conforming to their stated quality standards. But hey, you got toothpaste while you were there, right? Good for you.

Yes, you can come to Newsome’s Studio of Photography for your US Passport photo. Yes, it’s a little more expensive than a drug store and an appointment is highly recommended. Yes, we will use a very high resolution, professional grade camera, and a professional three light with a reflector flash system (explaining the perfect color on your face), against a pure white background (avoiding shadows because of the additional background light). Yes, it is guaranteed to be razor sharp, because that’s how we roll, and yes, it has a 100% chance of being accepted by the US Passport Office, not only conforming to their stated quality standards, but totally blowing them away. But hey, I didn’t sell you any toothpaste, but then again, I’m not a drug store pretending to be a photography studio.

Newsome’s Studio. Where people go to have professional photographs taken. Not buy toothpaste.

We don't sell toothpaste. We do sell passport photos.

We don’t sell toothpaste. We do sell passport photos.

There’s something to be said about a well planned, thought out, studio portrait. A long time client emailed me a beautiful wall portrait of her older daughter taken at age five by another photographer. Her second daughter wasn’t quite five yet, but was about to lose a front tooth, so there was a touch of urgency in getting her five year portrait taken – especially if she showed off her beautiful smile.

The goal wasn’t so much to match every detail of her older sister’s portrait, but replicate the traditional look, size, and feel of a quality, 20×24 canvas portrait her mother already owned of daughter number one.

As always, in cases like this, my starting point is to duplicate the lighting, pose, and expression, but to reverse the pose so when hung side by side, they will face one another instead of both going in the same direction (they’re wearing the same dress). After I’m satisfied, I work outwards from there to put my own spin on it, giving the second child’s image its own personality.

In this case, I opted for a more pensive expression, without teeth. A chair was switched for a park bench, and hand placement was rearranged. Mom loved it, and who wouldn’t? It’s clean, well lit, traditional, and will be a perfect “sister” image to hang side by side with her older sibling.

Mission Accomplished!

Creating Wall Art

Creating Wall Art